Linda Ikeji, Predators, and Why Internet Entrepreneurs Should Beware of Digital Sharecropping

Linda Ikeja and digital sharecropping

Thomas J. Watson got home from work one evening, gave his wife a hug and proudly announced, “…Computing Tabulating Recording Company henceforth will be known as International Business Machines (IBM)”. His son Watson Jr. said, “That little outfit?” It was later he realized that his dad must have had in mind the IBM of the […]

Tried Content Marketing? Getting Poor Results? 7-Step Checklists to Fix this

speak to an empty room

Imagine you walk into a large hall, with 5,000 chairs and a platform. But there is no one there. Just you and your conscience. You get on the platform and start addressing the empty hall. You go on and on, believing that people passing by will hear your mountain-moving gospel, fall in love with your […]

Want to Attract Business Prospects Like a Magnet? Teach what you know

Attract Business Prospects Like a Magnet

Note: This post is the third part of the series titled: ‘Market Your Business Out of Obscurity… Into Limelight’ Six months ago, I knew very little about insurance policies. Insurance guys are just salespeople who what to sell you insurance. But that changed after the insurance company paid my late sisters death benefits three months […]

Build a Platform: How to Grow your Business Like a 21st Century Entrepreneur

Build your own platform

Note: This post is the second part of the series titled: ‘Market Your Business Out of Obscurity… Into Limelight’ On 19th November 1863, Abraham Lincoln mounted the platform at Gettysburg, to deliver the address that is today considered the most famous presidential speech in history. A speech considered more important than the Civil War itself. […]